One product. An entire campaign.
Creative intelligence for commerce.
Piplett works out who should buy your product, what to say to each of them, and builds the whole multi-platform campaign.
Works with what you sell on
01 / 05 — Show us what you sell
Who it’s for
From kitchen table to catalogue.
Small sellers
Handmade jewellery on Instagram. No website, no marketing team. Upload a few photos and get audience ideas, hooks, captions, Reels and a posting plan.
One necklace. Ten creatives. Five audiences.
01 / 10
Not a video generator.
The system that decides what should be made — then makes it.
AI video tool
A single-model generator
“Make me a video.”
You still decide who it’s for, what to say, where to post it and what to test.
Piplett
Creative intelligence, then creation
“Here’s my product.”
Store, link, page or photos- What is this product?
- Who is likely to buy it?
- Why would each audience buy?
- What objections do they have?
- Which angle fits each audience?
- Which platforms and formats?
- What should we test?
- What should we make next?
What comes back
From one product link
The intelligence layer
Every campaign teaches Piplett what works — and it gets better at deciding.
product + audience + angle + creative + platform + result → better next decisions
- Performance IntelligenceLearns which hooks, audiences and formats actually convert — then makes more of them.
- Competitor Intelligence“Three competitors shifted toward gifting this month.” Interpreted, not just tracked.
- Creator MatchingThe right creators for each audience, with a ready-to-send brief.
- Creative WorkspaceEdit natively, or push to Canva, CapCut and Adobe.
- MCP / APIanalyze_product, generate_campaign, find_creators — for any AI agent.
Frequently asked questions
You give it a product. It works out who should buy it, what to say to each audience, which creatives to make, how to format them for every platform, and when to post — then produces the campaign.